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July 8, 2022

Simplifyber in US$3.5m funding win to scale green clothing tech

Simplifyber, Inc., creator of fully-moulded clothing and shoe uppers made from a cellulose-based liquid, has closed a $3.5m round of seed funding.

By Hannah Abdulla

Simplifyber Inc, has developed a novel approach to clothing and accessory manufacturing that removes traditional spinning, weaving, cutting, and sewing and replaces it with a sustainable, less resource-intensive process, and fully biodegradable solution – cutting out 60% of the steps and reducing the 35% of materials in the fashion supply chain that ends up as waste.

With its manufacturing of daily clothing items such as T-shirts, Simplifyber aims to replace wovens and knits, which together represent a $25bn market globally.

The seed funding round was led by At One Ventures, with participation from Techstars, Heritage Group Ventures, The Helm, W Fund, Jetstream Ventures, Plug & Play Ventures, Refashiond Ventures, CapitalX Ventures, Keeler Investments Group and others.

Simplifyber co-founder and CEO Maria Intscher-Owrang, says: “I saw how additive manufacturing (e.g., 3D printing) was disrupting nearly every other industry, but not in fashion. I set out to find the people that could make this a reality.

“We discovered a way to create clothing using soft plant fibres. We start with liquid cellulose – made in a lab, not in a mill – which is then poured on specially-designed moulds and dried, eliminating fabric waste altogether and allowing on-demand, stock-free service.”

Laurie Menoud, Partner, At One Ventures, adds: “With its single-step process for clothing making, Simplifyber has the potential to beat the unit economics of polyester, becoming an economically and environmentally viable solution against plastic waste. We’re looking forward to partnering with the team to bring this solution to scale. We believe Simplifyber could be the apparel of the future: They are not only beautifully designed but have a low carbon footprint and are price-accessible, which is a significant differentiation from other sustainable clothing brands.”

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