During the festive period (the six weeks to 27 December 2025), The Very Group saw its Very UK retail sales grow 1.9% year-on-year.

The retailer attributes its UK retail success to a strong performance in home, which was up 7.9% year-on-year, and toys and beauty, which was up 6.4% year-on-year.

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However, it has not revealed how its fashion category performed during the period.

The Very Group’s group retail sales, which includes Littlewoods and Very Ireland, declined slightly by 0.4% year-on-year for the six-week period ending 27 December 2025.

The Very Group’s group CEO Robbie Feather said: “By bringing together our great assortment of products, competitive prices and flexible ways to pay, we’ve delivered a strong performance during the Christmas and Black Friday trading period.

“Despite a challenging and competitive market, we’re delighted to see topline growth with Very UK sales increasing +1.9%, which includes a strong performance across Home, Toys and Beauty.

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“Our results over the period reflect the appeal to our customers of our multi-category retail and flexible payments offering. 

“This resilient performance, including our best trading day since Covid, has been made possible thanks to the ongoing commitment and hard work of colleagues from across the business.

“As we look to the future, we continue to focus on delivering our strategic priorities, including driving innovation while leveraging technology and data to improve our customer offering.

“We are confident that our proposition will remain valued by customers and we enter 2026 with a great range of product offers that our customers will love, and we are well placed operationally to navigate the unpredictable nature of the market.” 

Earlier this month, US-based investment firm Carlyle, which recently acquired The Very Group was reportedly preparing to launch a £2bn ($2.6bn) auction of the online retailer.