PVH Corp, one of the world’s largest apparel companies and owner of iconic brands including Calvin Klein and Tommy Hilfiger, has promoted Tom Chu to regional president of PVH Asia Pacific.

Chu previously served as president of PVH Japan. In his new role, he will report to Stefan Larsson, PVH president.

“Tom’s strong management ability and consistent track record will position PVH well to further our Asia expansion,” Larsson says. “As we move forward, we are focused on leveraging the strength of our brands, continuing to capture the heart of the consumer and delivering sustainable profitable growth in one of our fastest growing regions,” said Larsson.

Frank Cancelloni, regional president of PVH Asia Pacific for the past six years, will be leaving the company at the end of March.

Chu has been with PVH for over six years, and is credited with helping to return Tommy Hilfiger to profitability in Japan, and re-launching Calvin Klein Jeans product to the market.

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