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September 13, 2021

Tukatech expands digital fabrics library with FabFad

Fashion technology provider Tukatech has partnered with digital printing service and microfactory FabFad to expand its fabrics library.

By Michelle Russell

The Tukatech collaboration with Los Angeles-based FabFad will connect Tuka3D Designer Edition (DE) to over 100,000 unique fabric prints designed and sourced by FabFad.

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Designers can easily visualise FabFad’s proprietary print library and develop 3D “look samples” of fabrics using Tuka3D Designer Edition within minutes. Once the user has created their digital 3D look or collection and are ready to proceed, they can order sample or production yardage directly from FabFad.

“What used to take few months to develop and produce, we can now do in just a few days or even the same day,” says Sean Saberi, CEO of FabFad.

Users can use the Tukatech library of ready-made 3D garments, or find the model they want to design for, then shop styles made to fit that model. FabFad’s high-quality images represent physical materials, so that after approval designers can order the same and achieve the exact same look in real life production.

“The process allows for designers to visualise their new styles and concepts in 3D and with the assurance of those actual fabrics and prints being available to them at any quantity they wish,” says Chris Walia, chief operating officer at Tukatech.

Ram Sareen, founder and CEO of Tukatech, adds: “Tukatech has redefined the entire digital design and development process. With the collaborative efforts with Sean Saberi and the FabFad team, we are allowing designers to visualise virtually in real-time, with real fabrics and prints, create digital samples, and give them direct access to the supplier, FabFad.”

In July, Tukatech announced another partnership with B2B textile marketplace Sowtex to launch a 3D visualiser and design lab resource solution said to dramatically trim the designing and sampling process timelines.

The digital platform is the first of its kind where everyone in the supply chain collaborates with real data, according to the two firms.

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img

How is technology having an impact on Consumer buying behavior?

As the world rapidly becomes more connected, it is important for brands to understand the impact that improved technology is having on consumer purchasing behaviors. To react effectively, brands must know how to engage with increasingly digitally savvy consumers. GlobalData’s latest Trend Tracker report provides an analysis of Digital Lifestyles – one of GlobalData's top consumer trends for 2022. The report includes an overview of how digital lifestyles are evolving, including the significant impact that the COVID-19 pandemic had on accelerating digitalization, and how this trend is emerging across different Consumer sectors. Key features included in the report:
  • A breakdown of the trend’s prominence across sectors
  • Insights into consumer online penetration, preferred electronic devices and engagement
  • The key drivers and challenges impacting the digital lifestyles trend
  • A spotlight on key innovations set to reshape the consumer landscape
  • Analysis of what’s next for digital innovations and how brands can leverage the trend
Download this report to keep in touch with the more digital consumer.
by GlobalData
Enter your details here to receive your free Report.

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