The UK’s University of Salford is teaming up with 3D design and prototyping software specialist Browzwear to help aspiring fashion designers develop technology-based skills that are increasingly in demand throughout the industry.
The Manchester-based institution will now include Browzwear as a core part of its undergraduate and postgraduate curricula, incorporating VStitcher into undergraduate and graduate fashion design programmes.
The University is among a growing number of educational institutions that include Browzwear as a central part of their fashion design programmes. Browzwear also offers these students access to its on-demand learning platform, Browzwear University, ensuring that their experience with the software is supported both inside and outside of formal teaching sessions.
“The pace of digital transformation in the fashion industry is accelerating and we’re seeing advancements that you’d expect to take five years be condensed into a few months,” says Bashir Aswat, leader of the fashion programme at Salford. “Whereas the use of 3D to build and merchandise collections was a rarity just a few years ago, it’s quickly become an imperative, and designers who have cultivated this skillset are in extremely high demand.
“By introducing our students to the technology early in their studies and continuing to give opportunities to hone their skills throughout their education, we are confident we are setting both the students and their future employers up for success.”
Lena Lim, chief commercial officer of Browzwear, adds: “At Browzwear, we help companies integrate 3D across the entire product lifecycle, from concept to commerce, and we see firsthand that it is quite a challenge for apparel companies to find candidates with 3D skill. We are proud to work with institutions like the University of Salford and prepare the next generation of design talent so both they and the companies they go to work for can fully leverage 3D for success.”