UK: Wonderbra Makers Unveil The Wonderbum
The makers of the Wonderbra -DuPont Lycra - today unveiled their latest innovation to help women have the body shape they want - the Wonderbum. Described as a "technology that lifts, separates and shapes" the parts other tights just don't reach, it promises "a perfectly peachy, pert bottom". The underwear was modelled in public for the first time at a hosiery show in London.