Supermodel Heidi Klum has created an active wear collection for sporting goods firm New Balance that will launch this fall exclusively on Amazon.
The range will include haute tunics, knits, woven tops, leggings and outerwear pieces, New Balance confirmed. It will retail from $32-168 and be available in the US, UK, Germany & Japan from 7 October.
“Busy women, like me, have changed their way of shopping. We now shop online,” says Heidi Klum. “I’m proud to announce that I have designed a line of active wear for New Balance that will be sold exclusively on Amazon.”
An ad campaign for the collection will be shot by photographer Rankin.
“Heidi Klum for New Balance combines New Balance’s expertise in fit and form with Heidi’s commitment to sophisticated style to create a versatile collection for women that is both everyday wearable and luxurious,” said Kerry Kligerman, executive vice president of apparel for New Balance.
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