USA: Sport Supply Appointed Exclusive Distributor Of Antigua Apparel
Sport Supply Group, Inc (NYSE:GYM) today announced that it has signed an agreement with The Antigua Group, Inc ("Antigua") to become the exclusive distributor of Antigua branded products to institutions. The Antigua brand of golf and outer apparel is worn by professional golfers on the LPGA and PGA tour, and is the official brand of the NBC golf telecast team. Antigua is an official licensee of the NBA, NFL, NHL and Major League baseball. Antigua has been a manufacturer of authentic golf apparel and casual lifestyle apparel for twenty years. John P. Walker, president, stated: "The distribution agreement with Antigua allows us to market this product line exclusively to high school and collegiate golf teams as well as other team sports. In addition, Antigua's line of logo shirts allows us to market to institutional and premium organizations that procure these products for special or promotional events. This is a niche business we intend to capitalize on. Antigua is one of the most well known names in golf and their confidence in our abilities to exclusively market their products through our company speaks highly of SSG's reach into the institutional marketplace." "The strategic appointment of SSG as our exclusive distributor to high schools and municipal institutions gives us instant access to a huge market. SSG's dominant position in the market will help to grow our brand and get our product on the backs of the next generation of consumers," said L. Steven Haynes, CEO of Antigua Enterprises Inc (CDNX:ANE). Sport Supply Group is a leading direct marketer of sporting goods equipment to the institutional marketplace. The company's products and proprietary brands are used by amateur and professional athletes in schools, colleges, universities, governmental agencies, camps and youth organizations across the county. For more information about Sport Supply Group visit