Fashion software startup Artiso has raised a funding round led by Criteria Venture Tech to scale its workflow platform and support commercial expansion in the US.
Swanlaab Venture Factory and Bynd Venture Capital participated in the round, alongside angel investors David Tomás, co-founder of Cyberclick, and Nicolaj Reffstrup, founder and former chief executive of GANNI, through Look Up Ventures.
Founded in July 2025, Artiso develops software that brings together fashion design and production workflows that are often spread across separate product lifecycle management systems, design software, image-generation tools, shared drives, spreadsheets and email.
The platform uses AI agents to support activities ranging from initial inspiration and moodboards to design, product development and marketing. Its tools include flat-sketch development, tech-pack creation, virtual models, on-model imagery, packshots and campaign assets.
Artiso said a complete tech pack can be produced in about four minutes on its platform, compared with two to six hours through existing processes. The software also includes a brand archive designed to retain information on previous products, bestsellers, seasonal direction and visual identity. This data is used to tailor outputs to individual brands and provide creative, product development, merchandising and marketing teams with access to the same system.
“I spent years leading creative teams that had to orchestrate every step of a collection across tools that never spoke to each other,” said Artiso co-founder and Chief Executive Officer Sarah Iglesias Hiller.
“So we built the operating system we always needed: one that knows each brand’s archive, its customers and its taste, and that is already running inside fashion companies today. AI is changing how every collection is imagined, made and shown, and with Artiso, creativity, not complexity, defines fashion’s next era.”
The company said the funding would support further development of its operating system, team expansion and enterprise roll-outs. It plans to hire across fashion and technology, including garment technology, pattern making, design, art direction, motion and data science.
Artiso works with mid-sized and enterprise fashion brands, retailers and manufacturers across Europe, North America and Asia. It has identified the US as a priority market as it moves from initial development toward broader commercial deployment.
