adidas/Reebok acquisition
Adidas completes divestiture of Reebok, launches new share buyback scheme
In several markets, Adidas will continue to operate the business on behalf of ABG during a transition period, following which…
Reebok confirms jobs at risk ahead of ABG acquisition
Authentic Brands Group (ABG) confirmed the acquisition of Reebok from Adidas last August in an EUR2.1bn (US$2.46bn), with the deal…
GERMANY: adidas ups growth outlook on Reebok buy
German sports goods company adidas made efforts yesterday (11 April) to quell worries it will struggle to take the recently acquired…
GERMANY: adidas extends deal with Stella McCartney
Sports goods company adidas is extending its collaboration with designer Stella McCartney until 2010. The partnership was launched with a…
GERMANY: Adidas brand designer to depart
Michael Michalsky, head designer of the adidas brand for sports goods manufacturer adidas-Salomon, is leaving “to pursue his own business…
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Adidas’ Reebok buy to spur market shake-up?
The global dynamics of the sportswear sector look sure to be shaken up following Adidas’s EUR3.1bn (US$3.8bn) purchase of Reebok.…
GERMANY: adidas suffers Q4 loss as Reebok orders dive
Athletic major adidas said it suffered a surprise fourth-quarter loss and admitted a lack of orders at newly-bought Reebok. adidas,…
UK: Adidas grabs Reebok sponsorship deal at Liverpool FC
Adidas-Salomon will take over the sponsorship of soccer club Liverpool FC from Reebok next season but insists the deal has…
BELGUIM: EU clears adidas takeover of Reebok
German sportswear giant adidas-Salomon has been granted EU regulatory approval for its US$3.8bn takeover of Reebok International - as shareholders…
US: Paul Harrington appointed Reebok brand president
Sports company Reebok has named Paul Harrington as president and chief executive officer of the Reebok brand, effective immediately. The…