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Fundamental Changes in the Fashion Industry

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Fundamental Changes in the Fashion Industry


Fundamental Changes in the Fashion Industry

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The retail, fashion, apparel, footwear, and clothing industries must drop its reliance on outdated software and manual processes to move rapidly into total digital transformation if it wants to survive and thrive in a post-COVID-19 era. Today’s progressive companies now realize that they must fundamentally change the way that they have previously operated and perform a paradigm shift to go digital from end to end. Digital transformation means using technology to change the way companies operate in order to drive growth and efficiency in existing or new markets and add more value to their customers.

Once true digital transformation has been achieved, companies can implement these digital processes and apply them to new markets, opportunities, products, differing customer requirements, and easily appoint and work with new vendors/factories with no disruption. It’s not a matter of asking, “how much faster can we do things in the same way?” It’s about what digital technology is capable of achieving, and how we can change our business to make the most of this opportunity?

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