View all newsletters
Receive our newsletter - data, insights and analysis delivered to you
  1. News
February 14, 2018updated 12 Apr 2021 2:28pm

Denim Première Vision to become a roving event

Denim trade fair Denim Première Vision is to become a roving event that will alternate between Paris and another European destination.

By Leonie Barrie

Denim trade fair Denim Première Vision is to become a roving event that will alternate between Paris and another European destination.

The first edition of 2018 will be in Paris in May, followed by a second one in London in December, where exhibitors will be able to meet with fashion brands that use the indigo fabric to create contemporary denim collections.

Organisers note that denim is now a multi-community product, far removed from its historic vintage codes, and has rejoined the seasonal fashion market in terms of creation and product development.

As such, a shorter time to market, a continual development process, and capsule collections typical of fashion brands now apply to the denim industry, with much tighter creation and production schedules.

The Denim Première Vision event format has been completely overhauled to take into account the needs of the entire denim value chain and its players.

As well as showcasing creative developments and technological innovations, there will be a denim trends area, seminars, analysis and guidance on the season’s trends.

Bringing the dates forward to December is also intended to meet the supply chain needs of fashion brands and correspond to final pre-production adjustments to collections.

The line-up will include weavers, components and accessories manufacturers, clothing manufacturers/denim washers/finishers.

Denim Première Vision will take place at the Parc Floral de Paris on 23-24 May 2018; and at the Old Truman Brewery in London on 5-6 December 2018.

Related Companies

NEWSLETTER Sign up Tick the boxes of the newsletters you would like to receive. The top stories of the day delivered to you every weekday. A weekly roundup of the latest news and analysis, sent every Monday. The industry's most comprehensive news and information delivered every quarter.
I consent to GlobalData UK Limited collecting my details provided via this form in accordance with the Privacy Policy
SUBSCRIBED

THANK YOU

Thank you for subscribing to Just Style