Trade show Denimsandjeans has announced revised dates for the first edition of its Japan event after postponing the show over concerns surrounding the novel coronavirus outbreak, and its impact on the safety and travel plans of global buyers, visitors, and exhibitors.

Denimsandjeans Japan will now take place on 29-30 September at Sunshine City, Tokyo. It was initially scheduled for 4-5 March.

“We have been studying the situation regarding the development of coronavirus. Though at the moment it is difficult to predict how long it will keep on affecting global trade and travel, we are really hoping that it will be overcome in the coming months,” Denimsandjeans said in a statement posted to its LinkedIn page. 

“All other factors like location, timings, etc remain the same. We hope that all those international visitors who had held up/cancelled their visits due to the virus situation would be able to replan and visit us.”

The event is among a number – mainly in Asia but also in the US – that were pushed back last week following requests by the Chinese government to cancel large-scale gatherings to try to limit the spread of the disease, as well as restrictions on mainland Chinese visitors – a core component at many trade fairs – from travelling to other countries.

Denimsandjeans also hosts events in India, Vietnam, and Bangladesh. 

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