Colin Browne’s new CEO position at Cascale became effective on 1 May with the initiative noting that his wealth of global experience in supply chains and in both brand and factory management will take the initiative into a new era of sustainable practices.

Browne said: “It’s an honour to join Cascale at this pivotal juncture in its evolution. My career has been dedicated to not just participating in, but actively driving impact at every facet of the consumer goods supply chain – from the boardroom to the factory floor.”

He added that he is committed to harnessing this experience as Cascale amplifies its data-driven programmes, Higg Index tools and core values of collaboration and equal partnership to achieve new heights for the greatest possible impact.

Under his leadership, the initiative, which was formerly known as the Sustainable Apparel Coalition, hopes to explore and develop true accountability measures alongside deeper commitments.

Browne previously served as interim CEO and chief operating officer at one of Cascale’s member brands, Under Armour. The initiative believes that given Cascale’s recent expansion into adjacent product categories, he is well-positioned to scale the type of supplier-focused initiatives that he has championed throughout his career.

Cascale added that Browne’s experience in his previous roles of forging strategic partnerships and mobilising a global network will be used by Cascale to transform apparel and the wider consumer goods sector into a “beacon of restorative and equitable business practices that benefit people and the planet.”

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In an exclusive interview with Just Style Browne explained why he believes his access to an extensive network of fashion bosses will be key to driving sustainability in the apparel sector forward.

Earlier this year Cascale’s executive vice president Andrew Martin shared what prompted the organisation’s rebranding to Cascale.