Pentland Brands has unveiled its new ‘100-1-0′ positive business strategy which sets out three major targets to be reached by 2032:
- To help 100m consumers live positive, active, sustainable lifestyles
- To improve the lives of one million people in its communities
- To be a net zero business by 2032
The portfolio of brands, which includes Speedo, Berghaus, Ellesse, Endura, Canterbury, and Mitre, will increase their drive to create more sustainable products and services, including those which support emotional and physical wellbeing.
The group says its portfolio will also accelerate efforts to bring communities together and support causes that matter to consumers. By 2032, these actions will help 100m consumers live positive, active, sustainable lifestyles, Pentland says.
The group has committed to having 100% transparency across its supply chain, to help protect human rights and the environment. In a world where discrimination, prejudice, and injustice is dividing societies, the business says it is dedicated to being champions for social mobility, diversity, and inclusivity. Pentland Brands will give 1% of profits to charity every year and, over the next ten years, its brands will donate half a million products to those most in need. By 2032, these actions will help improve the lives of 1m people in its communities.
Through science-based carbon emission reductions and off-setting initiatives, the brands will achieve net-zero between 2024 and 2032. Initiatives include planting 50m trees by 2032 to restore healthy forests, increase biodiversity and reduce extreme poverty.
“For nearly one hundred years we’ve been a pioneer of brands that make life better. But our world has changed, and we need to accelerate our actions,” says Sara Brennan, positive business director for Pentland Brands says:
“We know there’s much more work to be done, but everyone within the Pentland Brands family is passionate about helping to create a world that’s better, fairer and greener. Our teams are already working together on the initiatives that will help us to achieve our ambitious 2032 targets.”