Top X posts came from Authentic Brands Group, Walmart, Fashion for Good and Matalan. Credit: Shutterstock.

Last week’s top fashion supply chain-related X posts ranged from new AR tech being unveiled by US retailer Walmart at the Consumer Electronics Show (CES) 2024 to drive fashion sales; Fashion for Good looking to scale innovation in fashion; an acquisition by Authentic Brands Group; and fresh investment from UK retailer Matalan.

Amsterdam-based innovation platform Fashion For Good announced the renewal of its strategy, focusing on facilitating the widespread adoption and scalability of “regenerative fashion innovations.”

New technology shared by Walmart Inc at CES in Las Vegas will enable consumers to share virtual outfits with friends. The new Shop with Friends tool enables consumers to share outfits they have created with their friends and get feedback on the styles they have created.

Fashion conglomerate Authentic Brands Group (Authentic) has acquired the intellectual property of US footwear company, Wolverine Worldwide’s brand, Sperry and signed a licensing agreement with retailer Aldo Group to serve as a North American operating partner. The sale is expected to generate total proceeds of approximately $130m in the first quarter, earmarked to fortify the company’s financial position through debt reduction.

British fashion and homeware retailer Matalan revealed a £35m ($44m) investment aimed at significantly reducing prices on more than 700 products by as much as 25% to ease high cost-of-living pressures on UK families.

Our signals coverage is powered by GlobalData’s Thematic Engine, which tags millions of data items across six alternative datasets — patents, jobs, deals, company filings, social media mentions and news — to themes, sectors and companies. These signals enhance our predictive capabilities, helping us to identify the most disruptive threats across each of the sectors we cover and the companies best placed to succeed.