The Zara x Evrnu collaboration is part of Inditex’s Sustainability Innovation Hub, an open-innovation platform designed to bring start-ups together to promote and scale initiatives developing new materials, technologies, and processes that limits the environmental footprint of fashion and help advance towards more sustainable production.
This collection made from NuCycl Lyocell comprises two oversized collared shirts and wide-leg trousers which is now available on Zara.com and select Zara stores worldwide.
“We are thrilled to partner with influential, large-scale brands like Zara to commercialise and scale NuCycl materials,” said Stacy Flynn, CEO and co-founder of Evrnu. “Evrnu’s vision is to help brands create clothing out of recycled materials that can continue to be recycled. We are heartened by the growing demand from both brands and consumers for new kinds of high-performance, circular materials.”
Evrnu says its mission is to use textile waste as a material resource to engineer new, high-performance materials. Its first technology, NuCycl, engineers 100% cotton textile waste into a first-of-its-kind material, NuCycl Lyocell, which is designed to replace and outperform materials including cotton, man-made cellulosic fibers, nylon, and polyester, and maintain recyclability.
By offering circular fibers, Evrnu is offering a pathway for brands to reduce use of virgin materials and ultimately their environmental impact caused by raw material production and waste.
The company said it was currently expanding its facilities and operations to meet the growing demand for NuCycl Lyocell and will continue to commercialize its materials through its partnership with Zara and a range of other fashion brands.
In later half of August, Inditex-owned Zara collaborated with Ananas Anam on a collection of sneakers, sandals and accessories made using pineapple-based material Pinatex as an alternative to leather.
And earlier this week Inditex announced it had teamed with chemicals provider BASF to develop what it says is the first detergent to reduce microfibre release from textiles during washing.