In a statement to Just Style, NIKE confirmed that due to “operational challenges” in Russia, the brand has made the decision not to renew or enter into any new business commitments in the country, including with its Up and Run franchises.
“Our business remains on pause and we are providing pay continuity to our employees,” Nike added.
How well do you really know your competitors?
Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.
Thank you!
Your download email will arrive shortly
Not ready to buy yet? Download a free sample
We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form
By GlobalDataThe Up and Run Russian website currently shows a notice stating: “Friends, some of our stores and the site have temporarily stopped working,” although many of the Nike branded stores, which are mostly based in Moscow, are still listed as open.
On 3 March, Nike announced it was temporarily suspending all of its operations in Russia, although some independent stores remained open after that, according to news publication, Reuters at the time.
Nike’s complicated franchise agreements with Russian stores made extricating itself more difficult than simply pulling out.
In March, UK retailer Marks & Spencer (M&S) faced similar issues.
For further Just Style reports on the Ukraine-Russia crisis, and its impact on the global apparel industry, see here.