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Beyond the label: building trust through product-level transparency

It's time for fashion sourcing executives to let the supply chain speak and show why their fashion brands are truly better, writes Worldly's Jay Gaines.

Guest Author August 22 2025

The simple act of telling consumers what went into a product, how it was made, and why it matters directly influences purchasing behaviour. Credit: LeviaUA/Shutterstock.com.

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