Each week, Just Style’s journalists select top tweets that summarise the social media buzz in our sector, underpinned by GlobalData’s analytics. These social media signals help us understand brand sentiments and the themes driving conversations on social platforms. This new, thematic coverage is driven by our underlying Disruptor data which tracks all major deals, patents, company filings, hiring patterns and social media buzz across our sectors. 

This week’s tweets range from the Canadian Ombudsman investigating US sportswear brand on Xinjiang cotton to a new project on fashion circularity.

The International Labor Rights Forum has said it welcomes the Canadian Ombudsperson’s decision to investigate US sportswear brand NIKE to ensure it doesn’t profit from forced labour or any crimes against the Uyghur population. This news follows a recent US Congress report which quizzed sport brand Nike about its efforts to comply with the Uyghur Forced Labor Prevention Act (UFLPA).

Circular economy organisation the Ellen MacArthur Foundation has published its new Jeans Redesign report for 2021 to 2023. It suggests circular design can become the norm with 72% of participants overcoming design challenges to make jeans that meet the guidelines, with one-in-nine participating brands redesigning at least 40% of their jeans portfolio to meet the guidelines. 

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This year’s Fashion Transparency Index by Fashion Revolution reveals almost nine out of ten fashion brands do not disclose annual production volumes. Plus, 99% have not committed to reducing the number of new items they produce despite proposed EU legislation to charge brands for fashion waste. The organisation is keen to encourage consumers to use the findings to demand better from the world’s biggest fashion brands.

The debate over the de minimis loophole is ongoing in the US with the National Council of Textile Organizations (NCTO) tweeting about the discussions at a recent meeting by the Select Committee on the Chinese Communist Party. It’s not surprising given only last month Chinese ultra-fast fashion brand Shein had rejected claims made in a US Committee report that it had leveraged the online shipment loophole and evaded forced labour screening.